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Sheffield United sign strategic partnership with Driblab

Sheffield United Football Club bolster their scouting and analysis departments following an agreement with Driblab

Sheffield United Football Club is moving towards innovation and progress in strategic decision making through its agreement with Driblab, a leading company specialized in data analytics and scouting in football. Driblab will support Sheffield United in reinforcing their analytics department and provide them with advanced technological tools to improve the Club’s talent identification and selection processes.

As a result of this collaboration, the Blades will have access to state-of-the-art analytics technology developed by Driblab and designed to improve the accuracy and speed of decision making in the scouting department. Driblab's toolkit will enable the club to evaluate player performance more effectively, explore new opportunities that may arise in the market and refine its recruitment strategies based on reliable and targeted data.

Driblab, with a proven track record in the industry, has worked with numerous sports teams and organisations around the world, tailoring its tools and services to each client's unique needs. Driblab's ability to adapt and deliver unique solutions will enable United to benefit from a custom-built analytics platform designed to enhance their long-term performance and competitiveness. Founded as a boutique consultancy in 2017, it has become the one-stop-shop for the entire data and football universe, having developed ad-hoc projects for more than 100 clients worldwide.

Mike Allen, head of recruitment, commented: “We are pleased to partner with Driblab, to further strengthen our data provision across the Football Club’s recruitment department. The platform will assist us in the identification and assessment of potential players. We are thankful of the support thus far and look forward to continuing our collaboration in the future.”

Connor Venus, sales director for UK and Northern Europe: “We are delighted to welcome Sheffield United to Driblab and we look forward to start working with one of England’s historical teams. United have shown clear desire in wanting to improve their analytical skills both in terms of having a strong position going into the transfer market and being able to get the best out of their own performances by working with quality and precise data.”

This agreement further enhances Sheffield United's position as a modern club committed to technology and continuous improvement, linking up with other sporting organisations that have also chosen to embrace data analytics as a key resource in the evolution of modern football.

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